Services

How I Help

I partner with small business owners and savvy nonprofit and B2B marketers to create high-value content that increases audience engagement and boosts revenue.

My services include:

  • Creating content that generate leads and converts prospects into new customers
  • Editing and updating your existing print or online marketing content
  • Team-based training to help your team write for today’s fickle online readers

Editing Services

WEBSITE EDITING

This edit is designed to transform your document into web-friendly content that targets and attracts readers.

  • Incorporating SEO to drive Internet traffic
  • Rewording complex material into layman’s terms
  • Sentence structure
  • Word choice
  • Clarity and impact
  • Conciseness
  • Tone
  • Cohesion and flow
  • Proofreading

Who This Is Perfect For

  • Organizations that are in the process of adapting content that may currently only be available in a PDF or print document to their internal or external website

Sonia is a total pro. She edited some ebooks I wrote for an important client, and provided clear, timely and effective feedback. She made my writing better, and allowed me to deliver a great, error-free document to my client. I recommend her without any hesitation.

Pamela Slim

Author of Escape from Cubicle Nation and Body of Work

SUBSTANTIVE EDITING

Also known as a developmental or comprehensive edit. This edit may involve restructuring or rewriting your entire document to ensure that it is useful for your readers, not just grammatically correct.

  • Reorganizing and rewriting content
  • Deleting unnecessary or repetitive sentences
  • Identifying key ideas to develop
  • Copyediting

Who This Is Perfect For

  • Documents with multiple contributors/writers that need to be rewritten so it has a single, unified voice.
  • Technical documents that need to appeal to non-technical audiences.

COPYEDITING

The goal of this edit is to make sure that your content is not only well-written, but that your messaging is clear and internally consistent in terms of facts and presentation.

  • Sentence structure
  • Word choice
  • Clarity and impact
  • Repetitions and sense
  • Consistency throughout text and graphics
  • Adherence to style guide
  • Paragraph transitions
  • Cohesion and flow
  • Proofreading

Who This Is Perfect For

  • Well-edited documents that could benefit from a fresh set of eyes before being sent to senior-level executives or to a graphic designer for final layout.

PROOFREADING

This edit focuses strictly on style issues such as grammar, spelling, and punctuation.

  • Spelling
  • Grammar
  • Punctuation

Who This Is Perfect For

  • Well-edited documents that could benefit from a fresh set of eyes before being sent to senior-level executives or to a graphic designer for final layout.
  • Documents that could use a final read through before being sent to the printer or uploaded to your website.

Selected Client List

Businesses & Consultancies

Advocacy Communications International
Data Clairvoyance
Graphic Distillery
Lochbridge
Mikan Associates
Pamela Slim
Palo Alto Software
Pulse + Signal
Salus Consulting
Shea Consulting
SP Jedi
Voxie Media

Nonprofit Organizations

EducationSuperHighway
MapLight
Ocean Charter School
Polaris
Regis University
Santa Monica Rent Control Board
SME Education Foundation

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