Ocean Charter School

Connecting to a diverse community

Ocean Charter School is a public, independent K-8 charter school within the Los Angeles United School District. When their five-year charter was up for renewal, the Ocean Charter School realized they needed to showcase the success of their arts-based, Waldorf-inspired curriculum.

Their previous website was woefully out-of-date and lacked clear guidance about the school’s arts-based curriculum and teaching philosophy as well as enrollment information and deadlines.

Strategic goals for the new site

Primary Audience: Parents of elementary and middle-school age children

Secondary Audience: Prospective teachers, credentialing agencies and potential donors

  • Improve student retention
  • Increase the ethnic and socioeconomic diversity of the student body
  • Raise their profile among prospective donors

Services Provided

  • Conducted a content audit
  • Identified critical content needs
  • Developed a navigation hierarchy
  • Wrote significant portions of the website copy
SME Education Foundation Media Kit

Sonia worked hand in hand with the client and our internal team to make sure we captured their information and content requirements and delivered the site’s information architecture and content according to the client’s needs. She is extremely dedicated, tremendously competent and a pleasure to work with. Her information and content strategy chops are impeccable and she’s both a team player and a consummate professional.

Adam Greene, Director of Engineering, Cemex

From the onset of our new website design project, Sonia took the time to understand the mission/vision and educational philosophy of Ocean Charter School. She asked questions and listened intently about what we hoped to accomplish in terms of the look and feel of the website and the audience we wanted to address. Sonia’s expertise and accuracy in Spanish translation was executed masterfully and the culmination of the project has taken our school to the next level in addressing the Spanish speaking population of parents. As a school, we will forever be grateful to Sonia for the time, interest, love, and attention she gave our new website!

Stephanie Edwards, Executive Director of Ocean Charter School

Website Excerpt

The Developmental Spiral

At the heart of Ocean Charter School’s standards-based, arts-integrated curriculum is the recognition of how much children change from year to year.

Our program ensures that the material presented by the teacher—and how it is presented—is developmentally attuned to the appropriate age at every grade level. The learning process is not rushed. Our students are provided with imagery, narrative and activities to nurture their imagination and sense of wonder.

The curriculum builds in complexity and rigor through the grades in a spiral-like manner. Subjects and concepts introduced at an early grade will be revisited at an older grade with more information and density leading to greater awareness and understanding.

Never Get Between A Girl and Her Robot

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